THE EFFECT OF FINANCIAL LITERATION ON INVESTMENT DECISION BEHAVIOR

Ni Putu Yeni Astiti, G. Oka Warmana, Mifthahul Hidayah

Abstract


Financial Literacy is a very broad concept. This study uses three dimensions of financial literacy, namely financial knowledge, financial behavioral and financial attitude. The purpose of this study was to determine the effect of financial knowledge, financial, and financial behavioral attitude towards investment decision on entrepreneurs in Bali.
Collecting data with a questionnaire on investors who are members of the Komunitas Bisnis Tangan Di Atas (TDA) Bali, a total of 50 people as samples. The sampling method uses nonprobability sampling with an accidental sampling approach.
The regression results show (1) financial knowledge does not affect investment decision making, (2) financial behavior does not affect investment decision making, (3) financial attitude has a positive effect on investment decision making

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DOI: https://doi.org/10.32535/jicp.v2i1.472

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Copyright (c) 2021 Ni Putu Yeni Astiti, G. Oka Warmana, Mifthahul Hidayah

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ISSN 2622-0989 (Print)
ISSN 2621-993X (Online)

DOI:Prefix 10.32535 by CrossREF

Journal of International Conference Proceedings (JICP) INDEXED:

 

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This work is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License.