Search


 
Issue Title
 
Vol 7, No 3 (2024): November 2024 The Effect of Influencer Marketing on Gen Z Purchasing Intentions in Emerging Economies Abstract  PDF
Ida Bagus Surya Dharma, Hengky Hengky, Lim Lee Ching, Lim Shi Ni, Lim Shu Zhen, Lim Zhi Yee, Nsobundu Ugochukwu Brayn, Sehrish Syed Ilyas, Kok Ban Teoh, Odebunmi Abayomi Tunde, Gai Sin Liem, Friday Ogbu Edeh, Rupesh Kumar Sinha
 
Vol 7, No 3 (2024): November 2024 The Influence of Viral Marketing and Influencer Marketing on Purchase Intention through a Skincare TikTok Account Abstract  PDF
Luthpiyah Juliandara, Ali Nur Hakiki, Kurniawati Mulyanti, Evi Mafriningsianti
 
Vol 7, No 3 (2024): November 2024 Local Government Policy in the Marketing of Home Industry Products in Bumiharjo Village Abstract  PDF
Juliati Prihatini, Hasna Azmi Fadhilah, Achmad Bagas Pangestu, I Made Aldy Wijaya
 
Vol 7, No 2 (2024): July 2024 How Does Social Media Contribute to Improve Business Performance for Streaming Service? Abstract  PDF
Lay Hong Tan, Anurag Hazarika, Nur Farah Alyaa Ahmad Tamizi, Nur Arniesya Ahmad Nazri, Nur Athirah Mat Fuzi, Pranjal Saxena, Nur Farhana Mohd Affandi
 
Vol 7, No 1 (2024): March 2024 The Influence of Green Marketing on the Revenues and Firm Value of Companies in Asia Abstract  PDF
Diwa Artha Ramadhany, Dwi Nita Ariyani, Mayank Kumar Pandey, Rudresh Pandey, Padmalini Singh, Maulana Hanif, Bhavishya Bhavishya, Madhumita Kumari
 
Vol 7, No 1 (2024): March 2024 The Influence of Electronic Word of Mouth (eWOM) in Enhancing the Program Registration Applicants of a Youth Organization Abstract  PDF
Susiana Nur Safitri, Sultan Sultan
 
1 - 6 of 6 Items

Search tips:

  • Search terms are case-insensitive
  • Common words are ignored
  • By default only articles containing all terms in the query are returned (i.e., AND is implied)
  • Combine multiple words with OR to find articles containing either term; e.g., education OR research
  • Use parentheses to create more complex queries; e.g., archive ((journal OR conference) NOT theses)
  • Search for an exact phrase by putting it in quotes; e.g., "open access publishing"
  • Exclude a word by prefixing it with - or NOT; e.g. online -politics or online NOT politics
  • Use * in a term as a wildcard to match any sequence of characters; e.g., soci* morality would match documents containing "sociological" or "societal"