Vol 6, No 1 (2023)

February 2023

Table of Contents

Articles

Shopee: How Does E-commerce Affect E-consumer Perception And Satisfaction?
Jaylene Khaw, Joyce Kah Ting Teoh, Kelvin Sian En Loo, Wen Jing Kam, Elfi Vega Fransiska
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1-13
A Study On The Key Factors That Lead To Customer Satisfaction In Automobile Industry: A Case Of Perodua
Nur Aneesa Jannah, Nur Aqilah, Nur Atifah, Nur Diyana Hadfini, Sneha Varghese
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14-25
Effect of Experience Quality on Ethnic Restaurant Customer Loyalty: Mediating Role of Restaurant Image
Ananda Sabil Hussein, Eka Putri Rifandani
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26-35
The study of the factors influencing consumers’ satisfaction in Shopee
Phoon Hui Juan, Qiu JunQiao, Renusha Selvam, Sairaja Dandamudi
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36-48
Strategies Implemented by Mcdonald’s to Fulfill Customers’ Demand Around Asia
Rosmelia Yusof, Lok Yee Huei, Muhammad Fathi bin Sha’ari, Muhammad Syahmi bin Mazlan, Muhammad Amir Muqri bin Othman, Muhammad Badrul Aman bin Zakaria, Luqman Juang Wicaksono, Dewa Made Surya Prabawa, Vinu Surutha Lakshmi.L, Kajal Meghshyam Walde
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49-59
Improving Performance Services for Customer Satisfaction: A Case Study of Kentucky Fried Chicken
Tek Yew Lew, Gadi Dung Paul, Nurul Atikah Binti Azmi, Nursyahidah Binti Ahmad Suimi, Nurul Hanisah Binti Azhar, Nurul Irdina Binti Rozaidi, Daiva Fifqi Indrastata, Erika Maulana
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60-69
Are You A Shopaholic? A Case Study of Customer Satisfaction of Shopee
Lok Yee Huei, Lim Hui Ling, Najwa Irdina Binti Ibrahim, Muhammad Talhah Bin Sarudin, Nabila Husna Binti Abdul Halim, Nawal Nadiah Binti Md Shahaidil, Michael Aditya Surya Permana, Bhushan Arun Ramekar, BN Nishchith Aradhya
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70-79
The Covid-19 Pandemic Impact on Tourism Business in Kuta Beach Bali: A Naturalistic Qualitative Study
I Gusti Ayu Athina Wulandari, I Gusti Agung Oka Mahagangga
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80-96
A Study on Factors Influencing Consumer Behaviour to Use Foodpanda in Malaysia
Muhammad Adam, Mohamad Mu’Ammar, Mohd Nooramirul Najmi, Muhammad Alief, Adityanarayan Janardan Gop, Pranav Anant Joshi
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97-107
What Makes Tourists Stay in Homestay? The Correlation Between Service and Occupancy at Homestay Around Borobudur Super-Priority Destination
Emik Rahayu, Izza Ulumuddin Ahmad Asshofi, Imang Dapit Pamungkas, Karis Widyatmoko, Dian Indriana Hapsari, Ibnu Utomo Wahyu Mulyono, Nurjanah Nurjanah, Joseph Aldo Irawan, Ratih Pramitasari, Aji Kusumah Ramdhani
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108-117