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Issue Title
 
Vol 7, No 1 (2024): February 2024 The effectiveness of Instagram Advertising for Digital Marketing Strategy: Systematic Literature Review Abstract   PDF
Prahita Sri Rahayuningrat, Gusti Tia Ardiani, Juniar Alisa, Rubiah Sugiarti, Nuryanti Taufik
 
Vol 4, No 3 (2021): October 2021 The Effects of Covid19 Pandemic on Tourism Sector Abstract   PDF
Miguel Córdova Espinoza, Rajesh Kumar Nair, Rafick Mulani, Rishikaysh Kaakandikar, Alexandra Quispe, Fiorella Riva
 
Vol 8, No 1 (2025): February 2025 The Factors Influencing the Degree of Digitalization: A Case Study of an International Accounting Firm in Malaysia Abstract   PDF
Paul Dung Gadi, Ng Wei Chien, Yong Qian Hui, Yeap Zheng Hong, Yin Hang, Yong Hui Jia, Zhang Bai Hao, A. J. Ali, Daisy Mui Hung Kee
 
Vol 4, No 1 (2021): February 2021 The Impact of AirAsia’s E-Commerce Websites on Its Consumer Buying Behavior Abstract   PDF
Padmalini Singh, Dilip. D, Goh Kai Wen, Daisy Mui Hung Kee, Go Sin Yee, Lee Chiew Ying, Fong Kai Ling, Mohammed Shammas, Gerald Reynaldo Tandra, Liem Gai Sin
 
Vol 3, No 2 (2020): International Journal of Tourism and Hospitality in Asia Pasific (IJTHAP) The Impact of Employee Satisfaction, Organizational Commitment, Job Performance and Teamwork as the Success Factors in FedEx: A Study of FedEx’s Employees in Malaysia Abstract   PDF
Koh Jhee Qing, Daisy Mui Hung Kee, Joel Chen Tai Soon, Chin Kah Hui, Ch’ng Kelvin, Abishek Singh, Obaja Elka Kurniawan, Aisha Bader Alotaibi, Rudresh Pandey, Majdi Anwar Quttainah, Liem Gai Sin
 
Vol 9, No 1 (2026): February 2026 The Impact of Environmental and Sustainability in The Food and Beverage Company: A Case of Danone Abstract   PDF
Odebunmi Abayomi Tunde, Thiam Yong Kuek, Neha Rai, Pei Qian Loke, Er Xian Looi, M. Sanggita A/P Muguran, Mafe Olumwatunmise Irianuoluwayimika, Kriti Kumari, K. Sujan Kumar
 
Vol 7, No 3 (2024): October 2024 The Impact of Food Quality on Customer Satisfaction: A Study of Fast-Food Business Abstract   PDF
Lim Hui Ling, Meenu Baliyan, Nur Najwa Binti Pa’at, Nur Nadhira Binti Saroji, Nur Serina Binti Salleh, Nur Syafiqah Binti Suhaimi, Mohamad Arman, Hanif Qudsi, Samiksha Rishi, Daisy Mui Hung Kee
 
Vol 4, No 1 (2021): February 2021 The Impact of Global Trend on Courier Service and Consumer Satisfaction: A Study of DHL Abstract   PDF
Rudresh Pandey, Varsha Ganatra, Harsh Sonawane, Fahada Nur Binti Mohd Fauzi, Daisy Mui Hung Kee, Nur Hafizah Binti Mohd Yasir, Nur Fatini Farisya Binti Suhairi, Nur Afeza Azila Binti Md Zamri
 
Vol 7, No 3 (2024): October 2024 The Impact of Job Satisfaction and Performance on User Satisfaction with Banking Services Abstract   PDF
Jocelyne Jia Lin Lee, Lyn Liq Ooi, Xiang Yang Wun, Pei Wen Wong, Jia Yue Yin, Hai Hong Yang, Daisy Mui Hung Kee
 
Vol 9, No 1 (2026): February 2026 The Impact of Product Quality, Service Quality, and Digital Infrastructure Quality on Customer Loyalty: Evidence from Zus Coffee Malaysia Abstract   PDF
Yee Huei Lok, Lay Hong Tan, Ranjith P. V, Bhupendra Kumar, Wen Xuan Cheng, Zhan Hang Chen, Zi Xian Chen, Pullela Sneha Latha, Hafis Mohammed P, Nida Sarfaraz, Daisy Mui Hung Kee
 
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