| Issue | Title | |
| Vol 7, No 2 (2024): June 2024 | Enhancing Organizational Effectiveness Through Employee Work Attitude: Dissection of Nigeria’s Hospitality Industry | Abstract PDF |
| Friday Ogbu Edeh, Mohammad Fakhrul Islam, Kevin Chukwuoyims Egwu, Collins Okechukwu Irem, Derrick Ssekajugo, Desmond Neji Oben, Benedict Dayo Olanipekun | ||
| Vol 6, No 2 (2023): June 2023 | Espresso Yourself: Are You A Coffeeholic? A Study of Customers Satisfaction on Costa Coffee in Malaysia | Abstract PDF |
| Haslindar Ibrahim, Odebunmi Abayomi Tunde, Nur Amisha Nadia Abdul Hamid, Nur Anisa Najwa Mahadir, Nur Aqwa Badrisyia Wahi Anuar, Nur Azera Azamuddin, Naufal Abimanyu, Nur Alifatun Nisak, Ankita Sambhaji Shinde, Kanisetty Priyanka | ||
| Vol 8, No 3 (2025): October 2025 | Examining Key Determinants of Customer Satisfaction in the Post-Pandemic Cinema Experience | Abstract PDF |
| Ainul Mohsein Binti Abdul Mohsin, A. J. Ali, Daisy Mui Hung Kee, Muhammad Danish Haikal Bin Mohamad Nassa, Muhammad Afiq Adid Bin Sharuddin, Muhammad Aiman Bin Mohd Hatta, Muhammad Asyqar Widad Bin Mohd Azrol Nizam, Muhammad Danish Akmal Bin Kamarudin | ||
| Vol 9, No 2 (2026): June 2026 | Examining the Key Drivers of Customer Loyalty in the Coffee Retail Industry: Evidence from Starbucks Customers | Abstract PDF |
| Yee Huei Lok, Lay Hong Tan, Ranjith PV, Kishan Singh Rathore, Pui Zhi Cheong, Kah Song Chew, Wei Yi Chew, Jia Sheng Chia, Anas Anas, Pratishthit Chauhan, Daisy Mui Hung Kee | ||
| Vol 6, No 3 (2023): October 2023 | Exploring Customer Views on Digitalized vs. Traditional Restaurants: A Study in the Restaurant Industry | Abstract PDF |
| Noor Fareen Abdul Rahim, Hala Najwan Sabeh, Itqan Darwisyah Binti Ahmad Zaky, Hemaram Naidu A/L Ramu Naidu, Bee Yen Heng, Anivia Fatma Laili, Annisa Bela Ayu Trisnawati, Ryhor Andrasiuk, Valeria Bukhovetskaya, Daisy Mui Hung Kee | ||
| Vol 9, No 2 (2026): June 2026 | Exploring the Impact of Driver Behavior on Customer Trust: A Study of Ride-Hailing Services in Malaysia | Abstract PDF |
| Teow Boon Keong, Ooi Lyn Liq, Nur Nazihah Binti Mohd Rodzi, Nur Irdhila Binti Mohd Zaki, Nur Natasha Binti Mohd Azlan, Nur Jannah Binti Abdul Manap, Daisy Mui Hung Kee | ||
| Vol 8, No 2 (2025): June 2025 | Exploring the Impact of Sustainability, Corporate Social Responsibility, and Service Quality on Corporate Brand Reputation | Abstract PDF |
| Kok Ban Teoh, Hui Ling Lim, Fen Nee Cheah, Jia Xin Chai, Si Ling Chan, Wei Jie Chang, Wan Yung Cheah, A. J. Ali, Daisy Mui Hung Kee | ||
| Vol 9, No 1 (2026): February 2026 | External Support and Supply-Side Strategies For Sustaining Halal Tourism: An Integrated Analysis | Abstract PDF |
| Imas Maesaroh, Hubertina Karolina Ngarbingan, Ike Janita, Ginta Ginting | ||
| Vol 5, No 3 (2022): October 2022 | Factors Affecting Customer Satisfaction at J&T Express in Malaysia | Abstract PDF |
| Liem Gai Sin, Joon Weng Leong, Shu Jie Lee, Wei Keat Lee, Zhi Qing Lee | ||
| Vol 3, No 3 (2020): International Journal of Tourism and Hospitality in Asia Pasific (IJTHAP) | Factors Affecting Environmental Performance: A Study of IKEA | Abstract PDF |
| Sarah Abduallah Alrubah, Lulwa Khalied Alsubaie, Majdi Anwar Quttainah, Monika Pal, Rudresh Pandey, Thiagarajan A/P Shamiliy, Daisy Mui Hung Kee, Lee Kuong Ling, Nour Aliaa Nadirah, Norfathu Aishan | ||
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